thePitch is a one day competition focused on advertising and its associated disciplines. You will receive hands-on experience by working at a Pittsburgh advertising agency on a real-world project with a local non-profit organization.
Who should register?
YOU… if you are a junior or senior interested in the field of advertising and its related disciplines (creative, consumer research, brand strategy, media planning, account management, etc.). The cost is $35 per student and includes lunch.
Registration closes on October 19th or when all spots have been reserved. Do not delay, register now!**
How does thePitch work?
On Friday, November 4, 2022, you will work on one of several teams to address a client challenge. About a week before the event you will be assigned (via the email address you provide on the application form) to an agency and given more details about the day.***
What agencies are participating?
This year’s competition includes: Brunner, Chemistry, Fifth Influence, 9Rooftops, and Tonic.
Why do you need to participate?
thePitch is intensive, real world, and really cool. You will gain invaluable insight into the advertising world and its work, while gaining access to a top Pittsburgh agency and its ad professionals. You will build your resume, professional portfolio, and contacts while doing something that will help you determine if this field is right for you.
Exposure to agency setting and to agency personnel
What happens if your team wins the competition?
Winning team members are entitled to:
Public recognition at Pittsburgh American Advertising Awards (#winanaddy) March/April 2023
Resume review by industry professionals, followed by resume distribution to the entire AAF Pittsburgh Board of Directors for potential future employment consideration.
Possible execution of concepts by the client.
Best of all – Bragging rights!
What’s the schedule?
You will need to be onsite at your assigned agency by 9 a.m. for an agency tour and an introduction to your client’s challenge. The day ends at 5:30 p.m. A more detailed schedule will come with your registration confirmation. Lunch will be provided.****
Business casual. This can include blue jeans—without holes. No hats. The key? Be professional.
If you have any questions at all about the program, or if you should participate, please don’t hesitate to reach out to AAF Pittsburgh Education Chair Rebecca Senneway.
The small print:
**Cancellations must be received before October 19, 2022 for a refund (minus transaction fees). If you find that you are unable to attend after the cancellation date, we would be happy to accept a qualified substitute, please reach out to firstname.lastname@example.org and email@example.com for more details.
***By registering for thePitch 2022, I agree to follow any and all covid protocols that the agency that I’m placed at requires as well as those set forth by the CDC, which will be shared at the time of agency placement the week prior. If I do not, I will be asked to leave immediately.
****Please be aware that we can’t accommodate specific food allergies, please feel free to pack lunch/food / snacks as needed
NOTE: By registering for thePitch, you agree to authorize the American Advertising Federation Pittsburgh, participating agencies, and mentors to use all media / videos/ photos of me as well as written or recorded works for any purpose that supports the American Advertising Federation Pittsburgh and its members.